Smart Services

Smart Services

Competitive Information Strategies, Solutions, and Success Stories for Service Businesses

eBook - 2002
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Focusing specifically on the competitive information needs of service-oriented firms, this book illuminates the many forms of competition in service businesses, identifies the most effective information resources for competitive intelligence, and provides a practical framework for identifying and studying competitors in order to gain competitive advantage. Explained are unique challenges and techniques for tackling traditional competitors, uncovering hidden and left-field competition, discovering and tracking competitor strategies, looking for financial intelligence, and looking for intel.
Publisher: Medford, N.J. : Information Today, Inc., ©2002
ISBN: 9781573879842
1573879843
9781937290740
1937290743
9781937290757
1937290751
0910965560
9780910965569
Characteristics: 1 online resource (xii, 236 pages)

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