Mergers and Acquisitions as Strategic Methods of Business Development in the Global Automobile IndustryMergers and Acquisitions as Strategic Methods of Business Development in the Global Automobile Industry
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eBook, 2010
Current format, eBook, 2010, , All copies in use.
eBook, 2010
Current format, eBook, 2010, , All copies in use. Offered in 0 more formats
This book examines one set of processes, mergers and alliances, which have underpinned changes in the automobile industry. Merger and alliance activity is explored against the long term economic forces which have shaped the industry. Whilst short term crises catch the headlines, the long term perspective forms the backdrop for understanding the processes of change.
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