Edison on Innovation

Edison on Innovation

102 Lessons in Creativity for Business and Beyond

eBook - 2008
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"In this fascinating exploration of one of the most celebrated and innovative minds, best-selling author Alan Axelrod cuts through the myths and reverence surrounding Edison's "genius" to show how the inventor was, in fact, an ordinary man who created extraordinary work. While many of us believe that creativity, like genius, is something that just happens by chance or destiny, Edison's life demonstrates that creativity of the very highest order can indeed be summoned up at will, and even reduced to a reliable working method and set of principles." "In contrast to many creative prodigies, Edison worked by "open" methods, making his processes relatively easy to study and emulate. Using Edison's own diaries, papers, and modern studies of his work, Axelrod draws out time-tested principles that can be applied by even the least creative among us. Edison on Innovation presents 102 key lessons, including: Experiment with everything; Embrace problems; Start small, scale up; Innovate without inventing; Learn the market; Create new uses for whatever you have; Plan for spontaneity; and Make the problem the solution." "Edison on Innovation serves as a revelation to anyone who needs or wants to be creative on demand and for anyone whose business requires the continual creation of new ideas and the practical realization of the best of them."--Jacket.
Publisher: San Francisco, Calif. : Jossey-Bass, Ă2008
Edition: 1st ed
ISBN: 9780470231395
Characteristics: 1 online resource (xii, 178 pages)


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debwalker Feb 17, 2011

Be Skeptical, Never Cynical:
Ruthlessly examine assumptions with a critical eye.
Everything is commonplace until people start asking questions. But be cautious of blanket pessimism.

Seek to Discover, Not to Reject:
A cynic has a knee jerk reaction of discounting new possibilities. A the skeptic takes it all in, with the goal of validating truths and finding new opportunities.

An abundance mindset will lead to more useful ideas and innovations.

Documents the methods employed by one of the worlds most prolific innovators. Alan Axelrod shows Edison was in many ways an ordinary man whose genius came from employing a set of powerful principles.

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